TWF - Traditional World Foods

Founded in 1986, TWF - Traditional World Foods is a company specialized in the food distribution sector in France. With over 35 years of experience, TWF imports and distributes dry, refrigerated, and frozen foods, providing high-quality products according to sustainable practices and adhering to ethical and social responsibility standards. The team is dedicated to enhancing the brands they represent, continuously improving their value through targeted and innovative strategies.

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Services Offered

Beyond simple product distribution, TWF offers a comprehensive range of value-added services developed by its Sales and Marketing department. These services include:

• Brand marketing and category management: developing marketing strategies to enhance brand visibility and value.
• Use of sales data and analytics (IRI, Nielsen, Kantar): guiding marketing strategies through data-driven insights.
• Negotiation management: facilitating product listings at both national and regional levels.
• Sales forecasts and promotions: crafting precise sales forecasts and developing promotional campaigns and in-store activities to boost product visibility and appeal.
• Inventory and logistics management.
• Monthly statistics: producing detailed monthly sales reports for each stock-keeping unit (SKU) and for each customer.

Additionally, TWF provides a comprehensive brand development and promotion service, which includes creating attractive packaging designs, developing promotional materials for points of sale, producing promotional photography and videos, managing and promoting on social media, and organizing and participating in trade fairs.

Multichannel Distribution

TWF covers the entire French territory with its Sales and Marketing team, serving a wide range of channels, including:

• Retail chains (hypermarkets, supermarkets, convenience stores, drive) through EPIDIS, TWF's subsidiary dedicated to Retail
• Wholesalers and Cash & Carry
• Gastronomy and major catering channels through FRAIDIS, TWF's subsidiary dedicated to Foodservice
• Food manufacturers
• E-commerce

Quality and Certifications

TWF ensures high standards of quality and compliance for all imported products. Our QA (Quality Assurance) engineers monitor product traceability, provide quality questionnaires, and offer legal consultations to ensure compliance with European Union standards. Furthermore, it is verified that ingredients comply with EU regulations and that labels and packaging are correctly translated into French.

TWF selects innovative brands that offer unique and distinctive products. The company adopts the best ethical and sustainable practices, promoting products with transparent labels that exclude MSG, preservatives, GMOs, artificial colors, and palm oil. The product range includes conventional, vegan, and organic options (EU BIO certified), ensuring healthy and delicious solutions. Additionally, TWF offers practical and user-friendly presentations while maintaining competitive prices. The company is certified according to international IFS and BRC standards, ensuring quality and food safety.

Product Categories

TWF offers a wide range of food products, including:

• Savory snacks
• Traditional ethnic cuisine products
• Fresh and frozen smoked fish
• Condiments, spices, rice and balsamic vinegars
• Breakfast items, hot beverages, honey, and jams
• Soft drinks, fruit juices, syrups
• Pasta and legumes
• Fresh ready meals
• Chocolate and confectionery

To know more:

• "Traditional World Foods: French Distributor Creating New Opportunities for Brands"
• "TWF Presents at SIRHA Lyon 2025 the Innovations for the Food Service Sector and Opportunities for Producers of Excellence"