Export figures confirm Italy's position among the leading global players in the food & beverage sector. The data presented at the Agrifood Monitor Forum, organized by Nomisma in collaboration with CRIF, highlight a robust industry that has shown some of the most dynamic growth trends worldwide in recent years, while also expanding its focus on new markets.
Italian exports between established markets and new opportunities for global expansion
Italian exports continue to perform strongly in their main destination countries. Recent data show that Germany, the United States, France, the United Kingdom and Spain together account for 50% of total foreign sales. These are mature markets where Made in Italy products benefit from strong recognition and consistent demand.
At the same time, analyses indicate that shifts in trade flows, currency dynamics and the broader geopolitical context are creating new opportunities for Italian companies to expand beyond their traditional markets. Broadening the geographic reach would help capture growing consumer bases and strengthen the presence of Made in Italy products in regions that remain less developed for Italian exports, further leveraging global interest in high quality goods.
Performance and outlook in established markets
According to Nomisma forecasts, Italian food & beverage exports could surpass 70 billion euros in 2025 (up from 67.2 billion euros in 2024). The strongest contribution is expected from European markets, where overall growth of around 9% is projected, with particularly positive trends in Poland, Romania, the Czech Republic and Spain.
Regarding non EU markets, forecasts point to more moderate growth, with an estimated increase of around 4%. Within this scenario, the United States remains a key destination for many Italian specialties (despite the decline in the dollar exchange rate and the introduction of import duties), confirming its position as a stable and expanding market.
Categories such as extra virgin olive oil, wines, liqueurs and vinegars continue to play a central role. These products account for more than one quarter of the total export value to the US. They represent segments where Made in Italy enjoys long standing appreciation, making the US one of the most strategic markets for companies focused on product excellence.
The shift toward high potential emerging markets
To support more balanced long term growth, Nomisma highlights the importance of increasing investments in emerging markets such as Mexico, South Korea, Australia and Brazil. These countries are showing rising interest in Made in Italy products and offer promising opportunities for exporting companies.
Expanding into a wider range of international markets would also help complement Italy's traditional partners with new destinations, reduce risks associated with geographic concentration and tap into evolving consumer segments worldwide.